Mention Crash Course:
Brand Monitoring 101

Everything you need to know about monitoring for your brand, campaign, competitors, and more!

On-demand webinar

Carly Miller
Monitoring Expert  @Mention
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20 Minute Crash Course to
Monitoring Your Brand

Keep a pulse on your marketing campaigns!

You’ve spent months developing your idea, putting all of the pieces together, and you’re finally launching your online marketing campaign - now what?

To see the real impact of your campaign, you’ll need to monitor it across the web. When done right, campaign monitoring allows you to track what people are saying about it, if your branded hashtags are trending, and if there are influencers that mention you.

By knowing how and what to monitor for your marketing campaign, you’ll be able to track its engagement, reach, and make changes on the fly to achieve your campaign goals.

In 20 minutes, you’ll learn: 

  • What campaign monitoring is
  • Why it's  important for your business
  • What to monitor and which KPIs you should measure
  • How to benchmark against your competitors’ campaigns
  • How to find influencers to help you monitor your campaign