Too often, social media strategy is an afterthought to an overall marketing plan. But social media is too important and too valuable to wing it.
This course will turn everyday users into professional social media marketers. We’ll show you how to:
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We’re building a dynamite social media strategy. But before we go any further, you need to figure out why you’re doing this.
Understand your market better, find popular content, see what's being said about you, and react in real time.
Simple, effective ways to engage with your audience for marketing purposes. Use these interactions as a tool to boost your brand.
Leveraging the popularity of influencers in your own industry is a great way to get noticed, and gain credibility.
Competitor analysis is a must for any marketing strategy. Learn from their successes, and their mistakes.